Melding 21st century technology with the history and tradition of Milwaukee’s iconic historic hotel, The Pfister Hotel has created an innovative and cutting-edge app allowing guests and the public alike to tour the hotel’s historic features and expansive Victorian art collection in an immersive experience. The Pfister augmented reality tour is a modern twist on the traditional art tour offered by the hotel, providing users with additional historical features, games and entertaining video content for smartphone and more.